GS1 and E-Commerce
The number of e-commerce portals has tremendously increased with the current trend of trading over the online marketplaces.
The e-commerce players such as Google Shopping, Amazon, e-Bay as well as small local e-commerce companies have started to identify the needs of GS1 barcode numbers to be adopted into their backend system for better visibility, identification, enhancing search results and to perform analytics on their products with the market demands to stay competitive in this virtual environment.
As the demand raises, companies wish to explore or venture into online business will required to have GS1 product identifier or GTIN (13-digit Barcode) for listing their items on the online marketplaces.
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